Saturday wind-down: A productive Friday closed the week — a key contract is now fully executed (Peter Mun/BizDev) with a COUPA PO incoming, and yesterday's Irena Pereira meeting opened a clear path into Scopely via Cameron Stewart and the Austin gaming summit. The 2K RFP Proposal Jam ran yesterday; Ashley has an EOD Monday deadline on the proposal. With no meetings today, this is prime time to clear the 26-draft Gmail backlog and review the Scopely white-label brief from Travis Schau. Key dates ahead: Tuesday March 24 — Irena follow-up (12:45 PM CDT) + Google Play Apps Accelerator Virtual Training.
Peter Mun confirmed contracts are fully executed and a new PO# is coming through COUPA. Cat Chapman Smith should receive the notification too. Watch BizDev inbox — this PO unlocks the next project cycle.
REVIEWScopely White-Label Brief — F2P Open World Project▾
Travis Schau (via BizDev) submitted a white-label brief for a free-to-play open world adventure title. Ivan Chan and Manuel Salazar (Scopely) are CC'd. Strategically doubles down on the Scopely opportunity surfaced in yesterday's Irena call — Cameron Stewart + pipeline context makes this a high-priority read before Monday.
Friday's Proposal Jam defined scope: design system, component library, HUD deliverables, Option A vs Option B staffing. Ashley committed to EOD Monday. Check in today if any open decisions need resolving (budget/timeline comms with client still active via Sarah Benjamin).
26 drafts sitting — the bulk are post-Merak accelerator follow-ups drafted March 1 (Faisal, Deema, Baris, Abbas, Kelly, Kassandra, and more). The FRG/Jon-Paul GDC draft is fresh from Friday. Saturday is ideal for a batch send before the week ramps back up.
Irena rescheduled to Tuesday March 24, 12:45–1:15 PM CDT. Three intros pending: Cameron Stewart (Scopely Austin, private dinner), Jade (P1), Sharon (P2). Also confirm Austin speaking slot and unarchive the sponsorship contact before Tuesday's call.
TUE MAR 24Google Play Apps Accelerator — First Virtual Training▾
Ariel Calliste (Google xWF) confirmed the first Virtual Training Session on Tuesday March 24. Agenda: UX/UI process, accelerator updates, welcome. You're on the full attendee list. Prep any notes on assigned companies (Know Your Lemons, kweliTV) before the session.
Austin gaming summit: access to Riot, PlayStation, King's Isle leadership; live ops central topic; speaking opportunity being facilitated by Irena.
UXIF's AI-driven Figma-to-engine pipeline (Godot, Unreal, Unity) deployed with 2 clients — bespoke service with maintenance fee model, not licensed.
Jason confirmed Austin over Malta/KPMG trip: lower friction, better business alignment.
Infinite Realms forming Scopely deal around Monopoly Go — AI board creation pipeline. Jason is already a Scopely vendor (Pandora) and in pre-production on a F2P open world project with them.
Cameron Stewart (Scopely head of games, Austin-based) open to UX strategy — private summit dinner is the planned intro.
Infinite Realms pursuing $8.2M publishing deal for Haven to Early Access; one family-friendly publisher interested in IP reskin, Switch-first.
UXIF open to collaborating on Haven UI; Jason interested in UK Unity UI engineer (ex-RuneScape) for hiring/partnership.
Internal employee situation resolved: attempted to monetize a company-resource tool independently — three options offered.
Recent RFP fell short because senior contributors didn't read the brief; listening to the client brief is as critical as craft.
Matt Laverty shifting to full-time CEO of Ludo Game Labs; winding down consultancy, lighter advisory retainer with Pockets.
Dead Nice as potential white-label partner for UK presence — early conversations underway.
Develop Brighton (July) under consideration for European market development.
Action Items
Irena: Intro Jason to Cameron Stewart
Irena: Intro Jason to Jade (P1 priority)
Irena: Set up Austin dinner with Cameron Stewart + Jason Hutchens
Jason: Schedule follow-up with Irena ✅ (set Tue Mar 24, 12:45 PM CDT)
Irena: Intro Jason to Sharon (P2 priority)
Jason: Unarchive and follow up with Austin summit sponsorship contact
Irena: Facilitate speaking opportunity at Austin event
Your calendar is clear. Use today for deep work: clear draft backlog, review Scopely brief, prep for Tuesday's double-header (Irena 12:45 PM + Google Play Apps Accelerator training).
UpcomingTue Mar 24: Irena @ 12:45 PM CDT·Tue Mar 24: Google Play Apps Training
📧 Email
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Peter Mun / BizDev — Contracts Fully Executed, COUPA PO Incoming
Contracts are signed; new PO# coming through COUPA. Cat Chapman Smith is on thread. Watch BizDev inbox for the PO to confirm and unlock the next project cycle.
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Travis Schau (Scopely) — White-Label Brief: F2P Open World Adventure
White-label brief submitted via Ashley — F2P open world title needing help with in-world puzzle UX and set dressing. Ivan Chan + Manuel Salazar (Scopely) CC'd. Doubly strategic given yesterday's Irena conversation about the Scopely pipeline.
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CK Woh (Jam & Tea) — "Sounds great. Looking forward to it."
Unread reply arrived this morning — confirming a meeting. Verify which meeting is being confirmed and ensure it's on the calendar. Slack channel has master doc bookmarked.
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Zimran Ahmed (Wharton) — Great to Meet at GDC, AI/Gaming Study Follow-up
Zimran wrote that things are changing fast and he's excited to hear what's next. Good research relationship to nurture — Wharton Generative AI Lab x gaming is strategically relevant to UXIF's AI pipeline positioning.
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Google Play Apps Accelerator — Virtual Training Tue Mar 24
Ariel Calliste confirmed session with full agenda: UX/UI process presentation, welcome, and accelerator updates. Review assigned companies (Know Your Lemons, kweliTV) before the session.
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Irena Pereira — Follow-up Rescheduled: Tue Mar 24, 12:45 PM CDT
Calendar invite updated — confirmed for Tuesday. Three intros pending from Irena: Cameron Stewart (Scopely), Jade (P1), Sharon (P2).
📁 Google Drive
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March 11/12 | Google Play Apps — Squad Kickoff Meeting Notes